H&M Home has collaborated with designer India Mahdavi on a colourful homeware collection – and these are our 9 favourite buys

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H&M Home has collaborated with designer India Mahdavi on a colourful homeware collection – and these are our 9 favourite buys

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1 min read

The collection features vibrant colours and check motifs across tableware, vases, cushions and rugs.  

Today (28 April), H&M Home has launched its latest collaboration with Iranian-French designer and architect India Mahdavi. Known for her use of colour, Mahdavi’s most famous work is probably the interior design at the restaurant Sketch in London – yes, the pink room.

As you might expect, her H&M Home collection is full of vibrant shades. Inspired by the colours you see when you close your eyes in front of the sun, the homeware range plays with bright oranges and greens which blur into soft pinks, lilacs and baby blues. It also taps into the checked homeware trend, with the pattern used across placemats and cushions in orange and yellow

Archiect and designer India Mahdavi holds a colourful plate from her H&M Home collection

Credit: H&M Home

As well as those endlessly Instagrammed pink interiors at The Gallery at Sketch, a bubblegum shade that took Mahdavi a month to settle on, according to The New Yorker, she also designed its sunny yellow new look. Both colours can be seen on ceramics in her H&M collection, so you can take a bit of Sketch design magic home with you.

The range consists mainly of plates, mugs, bowls, jugs and vases with colour gradient effects and an out-of-focus check motif. However, the collection also caters for those who aren’t into rainbow hues – the inky blue and cream checked rug and flower-motif ceramics are a little more low-key. 

Two checkerboard patterned jugs, one green and white the other orange and pink. Next to a pink and orange plate with fruit. All from the India Mahdavi and H&M Home homeware collection

Credit: H&M Home

Evelina Kravaev-Söderberg, head of design and creative at H&M Home, described the collection as poetic and joyful, with a focus on quality. “India Mahdavi is the well-thought-of designer in bringing joy, optimism and colour to the world of interiors. We wanted to create a poetic and contemplative collection, focusing on crafted quality and joyful colours, and we can’t wait to introduce our customers to India’s impeccable sense of colour and design aesthetics,” she said.

If you like the look of Mahdavi’s range, we’ve selected nine products that are at the top of our wishlist.

A multi-coloured throw with a blend of blue, lilac, pink and yellow from the H&M Home x India Mahdavi collection

Merino wool blanket

Like Swizzels Rainbow Dust treats but for interiors, this throw will look sweet whether it’s spread out on the grass for sunbathing or draped over the arm of your sofa. 

Shop Merino wool blanket, £79.99

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A yellow and white checked cushion from the H&M Home x India Mahdavi homeware collection

Checked cotton cushion cover

Checked homewares aren’t going anywhere if this collab is anything to go by. Mahdavi’s checks are a nice bridge between the checked and checkerboard homeware trends, combining the overlapping shades of the former and the graphic appeal of the latter. 

Shop checked cotton cushion cover, £17.99

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A lilac mug from the India Mahdavi x HM Home collection

Stoneware mug

You can never have enough mugs. In Y2K-approved lilac, with a wiggly rim and dainty loop handle, this would make a very cute addition to your cupboard. 

Shop stoneware mug, £12.99

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A blue vase with cream flower motif from the H&M Home x India Mahdavi homeware collection

Floral patterned earthenware vase

This inky blue and cream floral pattern is one of the more understated in Mahdavi’s collection. It’s also available on a plate if you like your ceramics to match.

Shop floral patterned earthenware vase, £39.99

BUY NOW

A pink and red checked jug from H&M Home x India Mahdavi homeware collection

Large earthenware pitcher

Red and pink are one of the most eye-catching colour combos out there. Mahdavi takes the edge off with her out-of-focus check. As well as a larger version of this jug, the print can also be found on a vase and in a green and white colourway. 

Shop large earthenware pitcher, £39.99

BUY NOW

A blue and white checked rug from the India Mahdavi x HM Home collection

Handwoven merino wool rug

It may not be as bright as some of Mahdavi’s other colour picks, but this checked rug is still a pretty bold statement. Plus, it tones in nicely with the blue and cream floral vase above. 

Shop handwoven merino wool rug, £249.99

BUY NOW

Large stoneware plate

Large stoneware plate

This simple stoneware plate comes in a reactive glaze which creates beautiful, variegated colouring, and will sit perfectly among a wide selection of pastel dinnerware.

Shop large stoneware plate, £17.99

BUY NOW

2-pack checked place mats

2-pack checked placemats

Go bold with this set of placemats in a cotton weave with a checked pattern in a playful contrasting colour on the front.

Shop 2-pack checked placemats, £12.99

BUY NOW

small stoneware vase

Stoneware serving bowl

Place your food in this cute stoneware bowl, which comes in a lilac hue that will add a subtle dash of colour to your table.

Shop stoneware serving bowl, £39.99

BUY NOW


Images: courtesy of H&M Home

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