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Strong Women
Hyper-palatable foods: why are some foods so damn irresistible? The science behind HPFs, explained
By Lauren Geall
Updated 6 months ago
7 min read
Hyper-palatable foods are everywhere these days. But what makes a food hyper-palatable, and why are HPFs so addictive? A dietitian and psychotherapist explain all – including how to enjoy hyper-palatable foods in moderation.
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