Last night the Stylist fashion team ventured to the Tommy Hilfiger Prep pop-up shop launch in Covent Garden’s East Piazza, and little did we know that it was going to be a highlight of the fashion calendar to date. Packed with celebrities – Gossip Girl’s Ed Westwick, Tommy Hilfiger himself, Comedian Jack Whitehall and the legendary Ronny Wood were decked head to toe in Tommy getting snapped by the photographers - we spent the evening sipping champagne and elderflower cocktails and nibbled on mini canapés whilst being stared at by members of the public trying to get a glimpse of the famous (slightly bizarre).
Set in an actual American-style beach house (including a garden and white picket fence) the shop houses a limited edition Prep RTW collection as well as memorabilia such as dog leads, bandanas and croquet sets. If it is one word that is synonymous with fashion label Tommy Hilfiger it has to be ‘preppy’ and the pop-up sums it up to a T. It will only be there for the next ten days before it travels onto other major cities around the World.
See the famous faces to attend the Tommy Hilfiger pop-up launch in the gallery below - click an image to open.
Tommy Hilfiger Pop-Up House
Ed Westwick, Lisa Birnbach and Tommy Hilfiger at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Tommy Hilfiger and authour and "prep aficionado" Lisa Birnbach at their Tommy Hilfiger Pop Up House in London.
Tommy Hilfiger Pop-Up House
Lisa Birnbach with loose waves, bronzed cheeks light pink glass at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Actress, presenter and model Zara Martin at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Presenter and DJ Florrie at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Florrie's hair was upswept in a bun, and wore black eyeliner, minimal mascara and nude lip gloss at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
TV presenter and model Jameela Jamila at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Jameela's hair was loosely curled and worn down, and she wore her signature black liquid eyeliner and bright red matte lipstick at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Model and musician Leah Weller at the Tommy Hilfiger Pop Up House in London.
Tommy Hilfiger Pop-Up House
Model and daughter of Annie Lennox, Tali Lennix, at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Tali Lennox's bluntly cut brunette locks were straightened and worn down, with ruby red lipstick and a very thin application of black eyeliner.
Tommy Hilfiger Pop-Up House
Tallulah Adeyemi at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Rolling Stone Ronnie Wood and his girlfriend Ana Araujo at the Tommy Hilfiger Pop-Up House in London.
Tommy Hilfiger Pop-Up House
Tommy Hilfiger working his magic on a guest inside the Pop-Up house.
Tommy Hilfiger Pop-Up House
The daper, preppy gents of the Tommy Hilfiger Pop-Up House.
Photo Credit: Getty Images, Tommy Hilfiger
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