Forget Chihauhaus - Pugs are the quintessential fashion hound. Valentino is a famous pug-lover, Brix Smith-Start's two cute pups are rarely seen off the frow, and we even had our own pug dog-blogging for us one London Fashion Week.
Now, the wrinkled pooch is further cementing its status as the coolest canine around, with Luisa Via Roma's adorable toy pug charity collection.
The luxury online boutique asked 21 designers to dress Steiff toy dogs in their own mini-versions of canine couture - and the entire collection will be auctioned off on Ebay, with all proceeds from their sale donated to UNICEF.
Want to bid on a designer dog and help the street children of Bangladesh? Bidding starts now and runs until 6 May here. In the meantime, check out our favourites from the designer dog collection below.
Meet the fashion Pugs: Mary Katrantzou
Mary Katrantzou dressed her dog in a patchwork of floral prints and bold bling.
Meet the fashion Pugs: Emilio Pucci
Emilio Pucci's pug has a chic pink collar - but where are the famous swirling Pucci prints?
Meet the fashion Pugs: Etro
Etro's boho Pug wears a paisley printed tunic and leather collar.
Meet the fashion Pugs: Antonio Marras
Possibly the most extravagantly adorned dog we've ever seen - this is REAL Canine Couture.
Meet the fashion Pugs: Theyskens' Theory
Theyskens' Theory showed metallics and iridescent hues for Spring/Summer 2012 - so naturally their pug comes dressed in shimmering bubbles.
Meet the fashion Pugs: Giambattista Valli
With its pearl collar, tail bow, and maribou skirt, Giambattista Valli's pug looks like a right little madame.
Meet the fashion Pugs: Roberto Cavalli
Cavalli's pug works it on a suede and sheepskin coat with embroidery on the back.
Meet the fashion Pugs: Versace
Modelling a black leather gilet with tons of studded detail - this could only be a Versace hound.
Meet the fashion Pugs: Viktor and Rolf
Viktor and Rolf wrapped up their pug like a present in whimsical pink ribbons.
Meet the fashion Pugs: David Koma
David Koma's punky pug boasts a blue mohawk, leather gilet and spikey collar.
Meet the fashion Pugs: Valentino
Wearing classic Valentino red, this Pug wouldn't look out of place with the designer's own posse of adorable pooches.
Meet the fashion Pugs: Missoni
The Missoni pug wraps up warm in the house's signature knits.
Meet the fashion Pugs: Giuseppe Zanotti
A kinky, fetish take on the dog collar from Giuseppe Zanotti.
Meet the fashion Pugs: Manish Arora
We fell in love with Manish Arora's futuristic pug outfit at first sight.
Meet the fashion Pugs: Worth Couture
The dramatic tutu-esque skirt and gold brocade are a Worth Couture signature.
Meet the fashion Pugs: Blumarine
The Blumarine pug shows off this season's florals with aplomb.
Meet the fashion Pugs: Thierry Mugler
A futuristic look for the Mugler mutt - we can see Lady Gaga snapping this pup right up.
Meet the fashion Pugs: Antonio Marras
We have no words for how unbelievably cute this be-suited pug is.
Meet the fashion Pugs: Fausto
Showing off a statement collar as only pugs can.
Meet the fashion Pugs: Francesco Scognamilio
A surreal jacket of burning flames from designer Francesco Scognamilio.
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