Bright bursts of bubblegum pink are about to be everywhere – this is how to wear it

Best pink pieces to buy now: how to wear pink

Credit: Getty Images

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Bright bursts of bubblegum pink are about to be everywhere – this is how to wear it

By Naomi May

4 years ago

All products on this page have been selected by the editorial team, however Stylist may make commission on some products purchased through affiliate links in this article

1 min read

Move over millennial pink, bold bubblegum is taking over.

It’s the shade that nobody could have predicted the return of, but if the autumn/winter 2022 collections are to be believed, bright bursts of bubblegum pink are about to be as prolific as they were in the early 00s.

Indeed, during Copenhagen Fashion Week, Ganni made the case for Barbie-approved shades of pink, while fellow Danish stalwart Baum und Pferdgarten endorsed it in the form of butter-soft velvet puffer jackets and slinky skirts. The highlighter hue was endorsed equally by London designers, with Eudon Choi crafting it into poplin midi dresses and statement shirts.

Best pink pieces to buy now: how to wear pink

Credit: Stefan Knauer

In case it wasn’t already clear: come on Barbie, let’s go party has taken on a whole new meaning. How, though, do you wear the punchy shade, you may be wondering? According to the runways, with ease. As is the case with colourblocking, oft-times going head-to-toe makes embracing bold colours easier, but for the faint of fashion heart, employ the use of statement separates as a way of dipping your toe into the trend.

Best pink pieces to buy now: how to wear pink

Credit: Getty Images

As we hurtle towards spring and its promise of warmer weather, there’s no better time to embrace bright bursts of colours that spark joy. And none do it quite like bubblegum shades of pink. These are the pieces we’re loving most at the moment.

Shop bubblegum pink trend

Best pink pieces to buy now: how to wear pink

Never Fully Dressed Birdie jumpsuit

This jumpsuit is so good it has already amassed a bevy of fashionable fans. Embrace the boldness of the shade by wearing with even more pink shoes and accessories to really make the hue pop.

Shop Never Fully Dressed Birdie jumpsuit, £89

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Best pink pieces to buy now: how to wear pink

Hush Celina wide-leg satin trousers

Ease yourself into the vibrant trend with a pair of easy-peasy satin trousers. Wear with a chunky neutral knit and your go-to pair of trainers for a simple take on the trend.

Shop Hush Celina wide-leg satin trousers, £50

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Best pink pieces to buy now: how to wear pink

Pangaia FLWRDWN cropped jacket

Wear this punchy pink puffer jacket with ice cream shades to really allow the boldness of the fuchsia to do the talking.

Shop Pangaia FLWRDWN cropped jacket, £430

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Best pink pieces to buy now: how to wear pink

Rixo Valeria blouse

Rixo’s pretty cerise-coloured blouse is the epitome of waist-up dressing, for all those who are still embracing the sartorial best of the pandemic’s lockdowns.

Shop Rixo Valeria blouse, £155

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Best pink pieces to buy now: how to wear pink

Ganni pink corduroy trousers

Ganni’s bubblegum corduroy trousers are crying out to be worn with your favourite jumper and chunky boots combination.

Shop Ganni pink corduroy trousers, £215

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Best pink pieces to buy now: how to wear pink

Asos Design extreme pink blazer

A boxy blazer is the ultimate way to embrace a new colour trend as it’s perfect for draping over an outfit that you’re already comfortable with.

Shop Asos Design extreme pink blazer, £58

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Best pink pieces to buy now: how to wear pink

Serena Bute The New Serena shirt in shocking pink

A bright shirt is the easiest and most straightforward way of making a style statement. When looking for popping pinks, look no further than Serena Bute, whose Serena Shirt is one of the best in the game.

Shop Serena Bute The New Serena shirt in shocking pink, £245

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Best pink pieces to buy now: how to wear pink

Stand Studio Juliet coat

Make an entrance at any event in the future in this popping pink faux fur coat, which is almost an outfit in and of itself. 

Shop Stand Studio Juliet coat at End Clothing, £639

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Best pink pieces to buy now: how to wear pink

Nadine Merabi Mia skirt

Wear this funky feather-adorned mini with Nadine Merabi’s matching shirt to really make it into a top-to-toe pink ensemble that you’ll wear to brunches, dinners and nights throughout the year.

Shop Nadine Merabi Mia skirt, £160

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Best pink pieces to buy now: how to wear pink

JW Pei Gabby bag

JW Pei is the bag brand that fashion insiders can’t get enough of. Try wearing its Gabby bag as a wonderful way of injecting a healthy dose of punchy pink into tired get-ups.

Shop JW Pei Gabby bag at Amazon Fashion, £82

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Images: Getty and courtesy of brands.

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