Stars! They’re just like us. Watching Julia Fox’s recent apartment tour on TikTok, some kind of variation of this might have popped into your head. Featuring stacks of shoe boxes, dead plants and a “small mouse problem”, Fox’s home appeared worlds away from the immaculate mansions of stars on MTV’s Cribs or the mid-century-furnished abodes we see more often today in Architectural Digest. Her New York flat looked humble and lived-in, with cute, homely touches such as a toy kitchen for her two-year-old son next to the adult-sized version. “Hopefully, maybe someone can watch this and say, ‘OK, maybe I’m not doing so bad,’” Fox said, explaining her aim of “maximum transparency”.

But it did much more than that. Since the video was posted, it has received over 10 million views, and prompted headlines like, Relatable, Or Peak Celeb Madness? Fox has received praise for being down-to-earth and criticism over the privilege of living in Manhattan in the first place. At the very least, those who assumed Julia – an A24 film star and ex of Kanye West – might be residing in a chintzy Brooklyn townhouse like Lily Allen and David Harbour were proven well and truly wrong. No matter which side of the fence you stood on, the reaction to Fox’s soul (and apartment) bearing was extreme, so what does that reflect about our changing expectations of celebrity?