As cult beauty brand Drunk Elephant finally makes its UK debut, founder Tiffany Masterson talks exclusively to Stylist about her favourite products.
Back in 2015, Drunk Elephant launched into Sephora to huge social media fanfare and became its fastest selling skincare line ever. Its success is not just down to hype though, as founder Tiffany Masterson says, “My consumers know I’m an authentic brand. We don’t advertise and we don’t pay influencers. Those people on social media are talking about it because it works for them.”
Now launching a range of 15 beauty products in the UK, Masterson gives us the lowdown on her top picks…
Protini Polypeptide Cream
Credit: Dunk Elephant: Protini Polypeptide Cream
“I love this moisturiser. It’s a shot of protein for your face, the same way you would add it to a smoothie. The high level of peptides and amino acids help to improve the skin’s tone, texture and firmness, too.”
Protini Polypeptide Cream, £68, spacenk.com
T.L.C. Framboos Glycolic Night Serum
Credit: T.L.C. Framboos Glycolic Night Serum
“My night serum contains both AHA and BHA exfoliants that resurface skin, get rid of dullness and really help keep blackheads away.”
T.L.C. Framboos Glycolic Night Serum £90, spacenk.com
C-Firma Day Serum
Credit: C-Firma Day Serum
“This is packed with vitamin C and will brighten and firm skin instantly. Start using immediately to take advantage of the active ingredients and keep it in the fridge.!”
C-Firma Day Serum, £80, spacenk.com
Virgin Marula Luxury Facial Oil
Credit: Virgin Marula Luxury Facial Oil
“With absolutely nothing else added, this oil in its purest form is rich in omegas 6 and 9 and the best oil I’ve found. It’s high in antioxidants, which help moisturise, nourish and rejuvenate skin.”
Virgin Marula Luxury Facial Oil, £72, spacenk.com
Beste No. 9 Jelly Cleanser
Credit: Beste No. 9 Jelly Cleanser
“The jelly texture is so satisfying and it melts away all traces of make-up, dirt, grime and pollution. Suitable for all skin types, it’s non-irritating and won’t leave skin feeling tight.”
Beste No. 9 Jelly Cleanser £34, spacenk.com
Drunk Elephant is available from 3 October at Space NK and Cult Beauty
Image: Lucky if Sharp
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