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2 min read
Whether you blame Beyoncé, Miley Cyrus or Yellowstone – the cowgirl aesthetic is everywhere right now. In fact, it’s even influencing this summer’s hottest hair trend…
While it might seem like bob haircuts are everywhere at the moment, if you’re keen to keep your length, you’re in luck: this summer’s latest must-have hair trend doesn’t require you to chop off any inches. Get ready to spot ‘cowgirl curtains’ everywhere – a big, bouncy, yee-haw hairstyle that is all about showcasing your locks, rather than heading for a chop.
“I’m loving the cowboy curtain trend,” says Dale Herne, hairstylist at Hershesons Fitzrovia. “It’s a step beyond the curtain bangs we saw in 2023, but now with more bounce and luxe.”
For inspiration, look to Sabrina Carpenter, who’s been showcasing major cowgirl energy recently, or Matilda Djerf, whose big bouncy blow-dry is flooding our social media feeds.
“It’s a take on the effortless and empowering cowgirl from the 90s. It’s all about having that bounce and movement and looks great down but also really cool worn up. Curtain bangs act as a contour for your cheekbones, so this trend is very flattering.”
If you’re worried about regretting cutting in a fringe (we’ve all been there) – don’t worry. This look is as much about the cut as it is about the styling and works even on grown-out bangs. It’s more about major volume and a Southern Belle-style blow-dry than a specific haircut.
If your hair is fine, prep it for styling with a mousse or hair foam, which will help to ramp up the volume in your hair and hold on to any curls and flicks.
“A great product to get the effortless bounce is the Hershesons Zhoosh Foam,” advises Herne. “Work a small amount into the bangs and at the root and work it in to zhoosh it up and amplify the volume.”
Your cowgirl curtains hair styling kit
Hershesons Zhoosh Hair Foam
Shark Beauty 4-in-1 Air Styler and Hair Dryer
You don’t have to be a hairstylist to master a blow-dry with this handy little tool. The attachments make styling seriously simple so even a novice can create volume and bounce.
Shop Shark Beauty 4-in-1 Air Styler and Hair Dryer at Cult Beauty, £269.99
Living Proof Full Dry Volume & Texture Spray
A great thing about this haircut is that you don’t need to style it every single day for it to look ‘done’. Extend the wear of your blow-dry by spraying some of this Dry Volume & Texture Spray through the roots and ends before shaking your hair upside down for a couple of seconds. Et voila – oomph and texture is restored.
Shop Living Proof Full Dry Volume & Texture Spray at Cult Beauty, from £16
Images: Getty
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